Eva Shockey

Eva Shockey is a Canadian-born professional hunter, television personality, author, and advocate for ethical hunting and wildlife conservation, best known as co-host of the Outdoor Channel series Jim Shockey's Hunting Adventures alongside her father, veteran outfitter Jim Shockey.

Born in 1988 to Jim and Louise Shockey, she grew up immersed in outdoor pursuits, blending her mother's influence in dance with her father's career in guided hunts and television production, which shaped her transition from ballerina to bowhunter.

Shockey has authored the 2017 memoir Taking Aim: Daring to Be Different, Happier, and Healthier in the Great Outdoors , a bestseller detailing her experiences challenging gender stereotypes in hunting , emphasizing field-to-table practices, physical fitness , and the conservation benefits of regulated hunting , such as funding habitat preservation through license fees and tags.

Married to former NHL player Tim Brent since 2015, she resides in North Carolina with their two children, maintaining an active lifestyle that includes blogging on outdoor topics, brand ambassadorships for retailers like Bass Pro Shops and Cabela's , and public speaking on balancing family , health , and wilderness self-reliance .

Her career highlights include promoting hunting as a tool for conservation and population management, as evidenced by her involvement in fundraising events and statements linking the practice to sustainable wildlife management .

Notable controversies arose in November 2014 when Shockey posted photographs of a 510-pound black bear she legally harvested during a guided hunt in Canada , prompting widespread online condemnation from animal rights groups accusing her of trophy hunting , despite the hunt's compliance with provincial regulations and its contribution to bear population control . The backlash extended to corporate repercussions, including Under Armour's termination of her sponsorship in 2016 amid broader scrutiny of hunting endorsements, highlighting tensions between commercial outdoor marketing and urban anti-hunting sentiments.

Eva Shockey was born on January 5, 1988, on Vancouver Island , Canada . She spent her early years in a rural Canadian environment that emphasized close proximity to natural landscapes, allowing for frequent engagement with the outdoors.

This setting cultivated an early affinity for nature , as Vancouver Island 's diverse terrain —from coastal forests to inland wilderness —offered immediate access to wildlife and ecosystems without extensive travel. Shockey participated in non-specialized outdoor pursuits such as camping , hiking , and fishing , which exposed her to elemental aspects of wilderness living.

These formative activities contributed to building practical awareness of environmental dynamics and basic self-sufficiency in remote areas, laying groundwork for sustained interest in outdoor exploration. No specific details on her early formal education are publicly documented in primary accounts from this period.

Eva Shockey is the daughter of Jim Shockey , a prominent hunter and television host known for expeditions in over 45 countries and harvesting more than 350 species of game. Growing up in an outdoor-oriented family in Canada , she was exposed to her father's profession from a young age, though she did not actively pursue hunting until after completing college. Her mother's supportive but non-coercive stance allowed Shockey to develop her interest independently, distinguishing family encouragement from obligation.

Shockey approached her father at age 21, post-graduation, expressing a desire to learn hunting , which surprised him given her prior disinterest since early teens. Her inaugural hunt occurred in South Africa in 2008, where, under Jim's guidance, she successfully took a warthog at 76 yards with a precise shot, marking the start of hands-on training in shot placement and field skills.